.pcore-ad { margin: 20px auto; text-align: center; max-width: 100%; }
.pcore-ad[hidden], .pcore-ad__item[hidden] { display: none !important; }
.pcore-ad__label { display: block; margin-bottom: 4px; font-size: 10px; letter-spacing: .08em; text-transform: uppercase; color: #8a8f98; }
.pcore-ad__item { display: inline-block; max-width: 100%; line-height: 0; }
.pcore-ad img { display: block; max-width: 100%; height: auto; margin: 0 auto; }
.pcore-ad--top { max-width: 1002px; padding: 0 16px; }
.pcore-ad--between { max-width: 760px; padding: 0 16px; }
.pcore-ad--sidebar { margin: 0 0 24px; }
.pcore-ad--article { margin: 28px auto; }
.pcore-popup { position: fixed; inset: 0; z-index: 9999; display: flex; align-items: center; justify-content: center; padding: 16px; background: rgba(0, 0, 0, .6); opacity: 0; transition: opacity .2s ease; }
.pcore-popup[hidden] { display: none !important; }
.pcore-popup.is-open { opacity: 1; }
.pcore-popup__box { position: relative; max-width: min(600px, 100%); max-height: calc(100vh - 32px); padding: 28px 12px 12px; border-radius: 12px; background: #fff; box-shadow: 0 20px 50px rgba(0, 0, 0, .35); text-align: center; }
.pcore-popup__box img { display: block; max-width: 100%; max-height: calc(100vh - 110px); width: auto; height: auto; margin: 0 auto; }
.pcore-popup__close { position: absolute; top: 4px; right: 6px; width: 32px; height: 32px; border: 0; border-radius: 50%; background: transparent; color: #333; font-size: 26px; line-height: 1; cursor: pointer; }
.pcore-popup__close:hover, .pcore-popup__close:focus-visible { background: #eee; }
.pcore-popup .pcore-ad__label { margin-bottom: 6px; }
@media (prefers-reduced-motion: reduce) { .pcore-popup { transition: none; } }